The new promo video

Sam,Loz & Ash Final Junction Promo from cmdiploma on Vimeo.

I was already fairly unhappy with our promo video and felt it was no where near the standard we were able to achieve and that a lot of work would be needed to have been done to make it into something i would be happy to hand over to our client.  After the trip to Bournemouth, i was even more sure of this. That it had its good moment, but all in all was fairly worthless. Between us, Loz and I decided that with what we had learnt at Bournemouth, we would be better of starting again. So we did. We sat down at the start of the next lesson after Bournemouth with Ash and made a plan. 

We agreed that we needed more structure so went for simple is best technique, we would have a start (opening montage of ques and setting up) a middle (questions and answers and general info about the Fiver) and an end (an exit montage with bands coming off stage and sound bites of them saying how good it was). We also planned the titles better as well, we decided to have 3 questions come up on the same screen, one in each corner then in the 4th corner it would say Apply to Junction Fiver! Then cut to another montage and back into the same style of titles again, but a statement in each of the 3 corners like "Get Paid" etc etc and then "Apply to the Junction Fiver" again.

The plan made our productivity far more efficient and we worked much faster. We also used a lot of new shortcuts and adopted a generally new editing style. When it came to editing the end section we decided that the bands coming off stage looked a bit tacky and slightly ruined the slickness of the video, so between us we chose to leave them out and end on the second screen of information and fade from black to white with Gary's contact information and all of the crediting logos on the final screen so it stays up long enough for people to make note of it, unlike last time when you could barely even read the contact info last time.